This user has not added any information to their profile yet.
Be on your guard. Swift talkers, seminar spruikers, Bitcoin clones, and work-at-home ‘opportunities’ want to rob you of your potential to create wealth.
Read Creative Ways with Money if you’re tired of the hype and promises, and instead want to learn ways to:
• spot a fake and invest elsewhere
• invest in shares with just $5 to spare
• start a side business
• start to think creatively about your money zone
So come along, bring your fears and anxieties out of the dark cupboard. Find out why you need to make your own financial choices, confidently, to design your life the way you want it to be.
Proving that it’s easy to make poor financial choices when emotion is ruling you, Jennifer Lancaster speaks from experience.
I love your conversational style, your embedding of ethics and facts about the banks and broking all as cool, collected journalism. Wonderful book!
-- Julie M., Redcliffe, Qld
What if you could get the inside scoop on running a freelance business, even before you started?
Veteran freelance copywriter Jennifer Lancaster shows you the ropes, saving you the headaches other freelancers suffer due to lack of planning, lack of direction, and lack of marketing know-how.
Simply, if you want a modern business that helps others, freelancing means that you’ll never need to worry about your age, hours in the commute, or being bored.
This book also helps you get busy with projects quickly, using article writing, networking and social media marketing methods.
Having a well-known personal brand means the news media and podcasters will start to chase you, instead of you chasing them. If in business, you may also start commanding premium rates.
To be positioned well, to stand out in the market, it takes bravery. You’ll want to capitalise on your superpower and your values. You will learn how to position your brand after finding out those thorny customer problems.
In a straightforward way, the author or coach will learn about crafting an origin story, why to have a customer-focused mission, and how to create a slogan.
Your personal values and key messages will be central to your new personal brand - as authenticity is key.
• Learn how to get a personal brand style guide and media kit together.
• Find out the differences between print-on-demand publishing and private book sales funnels
• Explore monetization when blogging
• And score inside tips from this book writing coach and lifelong student of marketing
Use the book’s exercises to get all the elements together to form a cohesive Personal Brand.